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| Palladin Game Planning Services |
| Palladin |
| Comment on our Blog? |
| Are Your Sales Teams Executing ? |
.
| Sign of the Times: Optimize Your Sales Channels |
The time to make a friend is not when you need one in your partner
community. It must be an ongoing & proactive relationship. If done right, you
will accelerate your market share goals & create exponential revenue
growth for your company with your extended partner sales force.
View our slide presentation on P.A.T.S.
community. It must be an ongoing & proactive relationship. If done right, you
will accelerate your market share goals & create exponential revenue
growth for your company with your extended partner sales force.
View our slide presentation on P.A.T.S.
| Introducing: P.A.T.S. - Revenue Focused Partnering! |
| Partner Programs That Deliver Revenue |
In the current economy, companies are faced with doing more with less.
That includes less capital for all aspects of the business including the
budget for hiring or retaining enough sales people to grow revenues.
Ironically, if companies could tap into the extended sales force that
already exists in their partner community, they could get access to many
more accounts & qualified sales opportunities in their target markets.
That community includes key system integrators, platform vendors &
complimentary ISV's or solution vendors, all selling into your targeted
accounts today, and some with longstanding executive relationships.
That includes less capital for all aspects of the business including the
budget for hiring or retaining enough sales people to grow revenues.
Ironically, if companies could tap into the extended sales force that
already exists in their partner community, they could get access to many
more accounts & qualified sales opportunities in their target markets.
That community includes key system integrators, platform vendors &
complimentary ISV's or solution vendors, all selling into your targeted
accounts today, and some with longstanding executive relationships.
| Looking For Ways to Grow Revenues? |
Our two new revenue focused partner offerings will assist your organization
in developing new or optimizing existing partner programs that are aligned
with your business objectives. These intensive 30 and 60 day offerings
have been designed to target your partner initiatives through a specific
strategy we call P.A.T.S. (Partner Acquisition Target Strategy).
in developing new or optimizing existing partner programs that are aligned
with your business objectives. These intensive 30 and 60 day offerings
have been designed to target your partner initiatives through a specific
strategy we call P.A.T.S. (Partner Acquisition Target Strategy).
| Case Study |
Does this sound familiar ?
“We signed Accenture as a partner earlier this year. I just don't understand
why they are not interested in working with us. They never seem to bring
us any deals!"
Or how about?......
"I'm trying to close the contract for quarter end next week, but just heard
that Oracle is also part of the project. I will call our channels guy & ask him
to have them recommend us."
These are losing yet common approaches to partnering. It is not that the
sales team is not doing their job, it's because the company they work for
has a poorly designed partner program. P.A.T.S. will correct this problem.
“We signed Accenture as a partner earlier this year. I just don't understand
why they are not interested in working with us. They never seem to bring
us any deals!"
Or how about?......
"I'm trying to close the contract for quarter end next week, but just heard
that Oracle is also part of the project. I will call our channels guy & ask him
to have them recommend us."
These are losing yet common approaches to partnering. It is not that the
sales team is not doing their job, it's because the company they work for
has a poorly designed partner program. P.A.T.S. will correct this problem.
Partner programs that work must have a
number of well coordinated moving parts
between marketing, direct sales & the
alliances team. A well designed partner
program should have clear benefits to your
partners, your internal teams & key
stakeholders. And in your target markets!
number of well coordinated moving parts
between marketing, direct sales & the
alliances team. A well designed partner
program should have clear benefits to your
partners, your internal teams & key
stakeholders. And in your target markets!
| View Our P.A.T.S. Program Slide Presentation |
A partner program that delivers is about
focusing on what leads to breakout
performance for you in the channel & in the
markets you sell into. It's all about revenues!
focusing on what leads to breakout
performance for you in the channel & in the
markets you sell into. It's all about revenues!
| Our 30 & 60 Day Programs |
Why are these new services important? In today's economy, selling
smarter & finding new ways to generate revenues could have a dramatic
impact on your companies ability to make it through tough times. Palladin
consultants will work closely with you to rebuild or deliver a new partner
program that will deliver revenues, while having minimal effect on your day
to day operations.
smarter & finding new ways to generate revenues could have a dramatic
impact on your companies ability to make it through tough times. Palladin
consultants will work closely with you to rebuild or deliver a new partner
program that will deliver revenues, while having minimal effect on your day
to day operations.
In practice, we often find partner strategies at most companies to be poorly
designed or as an after thought in their sales campaigns. The partner
names may look impressive on their website or corporate PowerPoints,
but do nothing to generate actual revenues. These partnerships offer few
benefits & also take up valuable support & engineering resources.
designed or as an after thought in their sales campaigns. The partner
names may look impressive on their website or corporate PowerPoints,
but do nothing to generate actual revenues. These partnerships offer few
benefits & also take up valuable support & engineering resources.