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| Palladin |
| Comment on our Blog? |
| P.A.T.S Program Highlights |
| Working With Partners to Drive Revenue! |
Every company believes their partner program works. When asked, most
VP of Sales will refer us to their website to review all the partners that their
sales team has signed to agreements. Other than additions to corporate
PowerPoint presentations, these partnerships often generate zero
benefits or revenues.
We say "show us the money !" Where is the list of deals in the forecast
being worked by these partners & where are the joint account plans to
back the activity up? Partnering should be all about generating revenues.
If companies designed partner programs with Best Practices to enable
and work closely with their extended partner sales force, they could get
access to many more accounts & qualified sales opportunities in their
target markets.
Our 30 & 60 Day P.A.T.S programs are designed to accomplish that, and
with an extreme focus on revenue generation. Although each client
receives custom features based on their business objectives, below is a
sample program offering.
VP of Sales will refer us to their website to review all the partners that their
sales team has signed to agreements. Other than additions to corporate
PowerPoint presentations, these partnerships often generate zero
benefits or revenues.
We say "show us the money !" Where is the list of deals in the forecast
being worked by these partners & where are the joint account plans to
back the activity up? Partnering should be all about generating revenues.
If companies designed partner programs with Best Practices to enable
and work closely with their extended partner sales force, they could get
access to many more accounts & qualified sales opportunities in their
target markets.
Our 30 & 60 Day P.A.T.S programs are designed to accomplish that, and
with an extreme focus on revenue generation. Although each client
receives custom features based on their business objectives, below is a
sample program offering.
| Looking For Ways to Grow Revenues? |
| Case Study |
| View Our P.A.T.S. Program Slide Presentation |
P.A.T.S. - 30 & 60 Day Sample Program Highlights
30 Day Program
* 60 Day Program: “Beach Head” partner account activities.
The Palladin team arranges and / or attends partner
meetings with the client to engage in recruitment and
joint account planning efforts in their target markets.
The depth of deliverables are what determines the time frames.
At the conclusion, Palladin leaves behind a blueprint document
for each customer to execute future partner program objectives.
30 Day Program
- Identify select partners that make sense for your business
model - such as OEM, ISV's & SI’s. - More is not always better. Find the partners that focus on
your target markets first, then the horizontal players. - Develop the administrative and support mechanism’s
- Adjust the operations plan for sales, marketing & alliances
- Develop or adjust the pricing, contracts & support model
- Initiate the recruitment of partners through a targeted plan *
- Develop partner offer medium to contact them such as web,
direct mail or telesales, etc - Outline methods of enabling them with CRM and other
systems, training & certification approaches - Outline methods of monitoring them - CRM tools including
service module, forecasting, PRM & marketing portals - Develop a detailed go to market program. Build the joint
account plans & engagement models
* 60 Day Program: “Beach Head” partner account activities.
The Palladin team arranges and / or attends partner
meetings with the client to engage in recruitment and
joint account planning efforts in their target markets.
The depth of deliverables are what determines the time frames.
At the conclusion, Palladin leaves behind a blueprint document
for each customer to execute future partner program objectives.